Dancing with Data

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Using data to support your message

At the Catalyst Center, one of our major goals is to provide support to stakeholders in improving coverage and financing of care for children and youth with special health care needs (CYSHCN).  To do so, policymakers and advocates need information.  Two kinds of information can be particularly helpful in identifying problems and opportunities; statistical data and experiential knowledge.  Combining statistical data with experiential knowledge (also known as family stories) can be a powerful method to effectively illustrate issues of coverage and financing of care for CYSHCN and help inform effective decision making.

Statistical data help people understand the impact of a problem or the results of a policy on a population level, and allow us to explain the significance of these impacts in a verifiable way.   There are two kinds of statistical data: quantitative and qualitative.  Quantitative data generally offer numbers of some kind; they involve counting something specific.  Qualitative data can also include numbers but they relate to how people feel about something. Below is a chart that illustrates the difference between these two kinds of statistical data:

Example:  100 people ate lunch in the cafeteria today.

Data typeSample questionSample response
Quantitative Data How many people had the chili? 25 (or 25%)
Qualitative Data How did the chili taste today? Terrible=5%
Okay=45%
Good=37%
Delicious=13%

This example of statistical data can help tell the cafeteria staff two important but different things: that a quarter of their customers will eat chili so it’s an attractive option to have on the menu, but their recipe could probably use some improvement, because only about half who ate it thought it was delicious.

Combining sound statistical data with compelling narratives from the personal perspective of those experiencing a problem or who are impacted by a policy decision can also help inspire new champions in the work to improve coverage and financing of care for CYSHCN.  This page will discuss the benefits of using statistical data and family stories in efforts made on behalf of CYSHCN, as well as provide some tips for using these tools in effective ways.

Statistical and Numeric Data (Quantitative)

Get the Data!

Steps to Collecting Family Stories

Communicating Your Message

Family Stories

  • Try telling the story by starting with the most dramatic moment or the most important fact.  This will help draw the listener or reader in.
  • Keep the story line simple and clear. When you review your presentation or article before making it public, delete any word that isn’t necessary.
  • Don’t hesitate to quote. If your interviewee said it well, then just use his or her words!
  • Not sure what to include? Remember the five Ws: Who? What? Where? When? Why? And don’t forget — How?
  • Your story will be more impactful if you let the story “do the telling.” If you tell the story clearly, your message will be hard to miss.

Now that you have some basic tools to conduct an effective search for high quality quantitative and qualitative research and to collect family stories, you are ready to start your investigation! Remember that you can always contact the Catalyst Center if you have questions about coverage and financing for CYSHCN. We are also available to help you determine where to find the best data on your specific topic. Click here to contact us.

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